One silhouette, multiple colors, multiple sizes. Boule is one of those series that sells itself as soon as it's properly displayed. The spherical shape is timeless. The colors are subdued enough to remain relevant year after year. Exactly what a pot shelf needs: consistency.
What exactly is the Boule series?
Boule is a ceramic pot in a sleek spherical shape, available in five colors and multiple sizes. In addition to the standard pots, there is also an orchid pot variant in the same style, plus matching saucers.
- Pots in ascending sizes: from 7 cm (mini) to 28 cm (large). All sizes available in most color schemes.
- Orchid pots: 13 cm variant with a wider opening. Developed for the typical orchid size but usable for any plant.
- Boule saucers: wide shallow saucers in 19, 23, and 27 cm. For table decoration or as a collection dish for branches and dried bouquets.
What colors are available and what sells best commercially?
The five colors cover the main ambiance choices: dark, natural, muted.
- Black gloss: the bestseller. Combines with everything, sells year-round.
- Granite green gloss: nuanced, natural. Popular with home furnishing stores and florists with a modern aesthetic.
- Granite grey gloss: the most neutral choice. For customers who don't want a distinct color.
- Anthracite matt: the matte variant. More for an industrial or Scandinavian style preference.
- Old rose gloss: the "gift color." Peaks around Mother's Day, Valentine's, and spring.
How to position Boule on your shelf?
Group by color, in ascending size. Three or four sizes of the same color next to each other visually read as a "collection" rather than individual pots. For the pot shelf: place Boule next to other ceramic series like Loire or next to the wider earthenware pots collection so customers can compare styles. For the gift corner: one Boule pot of 13-14 cm with an orchid or small plant inside. Ready-to-give gift, immediately salable.
When does Boule work best?
Year-round. Unlike thematic collections, Boule has no seasonal peak. Demand is stable throughout the year, with slight upticks around Mother's Day (old rose) and autumn (anthracite matt, granite green). For florists who want to offer a consistent pot line without seasonal fluctuations: this is the collection that requires the least re-negotiation.