Gift sets are one of the most efficient ways to generate gift sales in a store. Customers don't have to assemble them themselves; they pick something up, pay, and leave. This page serves as a navigation hub to the various gift set collections in our range.
Which gift set collections do we offer?
Two main groups: broad ready-made packages and curated STL gift sets.
Broad ready-made gift items:
- Ready-made Gift Sets - largest collection with bath and shower sets, boxes with love and compliment texts, scented candle sets, diffuser sets and With Love gift boxes.
Curated STL gift sets (each set has its own style DNA):
- STL Gift Set Nora - soft feminine with real-touch gerbera, porcelain vases and pink tray.
- STL Gift Set Bo - playful with face-with-glasses planters and burgundy scented candle.
- STL Gift Set Roos - ambiance-first with 800 ml aroma diffusers and tulip scented candles.
- STL Gift Set Mees - compact romantic with love tiles, LED honeycomb candles and glass candle holders.
- STL Gift Set Joy - aromatherapy gift set with oil burner and amber blocks.
- STL Gift Set Liva - bouquet-in-vase with tulip bundle and pencil candles.
- STL Gift Set Pink - 5-piece bath item in toiletry bag.
- STL Gift Set Candles Wax Sand - With Love giftboxes in assorted pink and green.
Related gifting items:
- Gift Tags - ready-made cards with pre-printed texts for all occasions.
- Cards and Gift Vouchers - ready-made gift voucher cards in packs of 12 and 25.
- Stickers - rolls of 500 labels with gift texts.
- Ribbon and Satin Ribbon - for finishing gifts.
- Wrapping Paper and Carrier Bags - for complete packaging.
How to choose gift sets for your store?
Two questions:
Do you want large gift packages or smaller impulse gifts?
Large gift packages (25-50 euros retail): STL Gift Set Roos (aroma diffusers), Ready-made Gift Sets (bath sets, diffuser sets). Smaller impulse gifts (10-25 euros): STL Gift Set Nora, Bo, Mees, Liva, Pink.
Which look suits your customer base?
Feminine-romantic: Gift Set Nora, Mees, Sophie. Playful-quirky: Gift Set Bo. Ambiance-focused: Gift Set Roos, Joy. Care-focused: Gift Set Pink, bathroom accessories from Ready-made Gift Sets.
When does demand peak?
Four main peaks throughout the year:
- Mother's Day (May) - the clearest peak for romantic and care gift sets.
- December: Christmas and New Year. Xmas gift sets and gift packages.
- Valentine's Day (February) - for romantic gift sets and love tiles.
- Birthdays (year-round) - stable background sales.
For florists with a gift corner: gift sets as an addition to bouquets increase the average order value by 10-25 euros.
Combination strategy for your gifting corner
An average successful gifting corner combines:
- One large gift set line (Ready-made Gift Sets) as a basis
- Two to three STL gift sets for specific style signatures
- Gift packaging items (labels, ribbon, stickers) for finishing