A series we consciously believe in: one shape, multiple sizes, multiple colors. Everything matches everything. Customers who choose based on ambiance are not forced to compromise. The Loire series is exactly that: a ceramic pot collection that sells itself as soon as it is well-arranged.
What exactly is the Loire series?
Loire is a ceramic plant pot available in four increasing sizes and six colors. Each size is available in every color, so you get a logically orderable matrix.
- Four sizes: from small to substantial (D12 to D18+ cm). From herb pot to large houseplant.
- Six colors: bean green, cherry, dark green, lilac, off-white, old pink. Soft tones that combine with almost any interior.
- Consistent finish: smooth ceramic glaze, the same design across all sizes. Visually calm when you place multiple sizes next to each other.
Which stores does Loire work for?
For florists and garden centers that help customers deliver a plant "finished" with the right pot. The size-and-color matrix makes cross-selling easy. For home furnishing stores that offer pots as standalone decoration, not necessarily with a plant. The soft colors work well as decorative objects on a shelf or windowsill. For gift shops: one plant in a Loire pot makes a complete gift. The price point of pot + plant often falls within the "average gift" segment.
How do you sell Loire in your display?
Grouping by color family works better than grouping by size. A group of bean-greens in ascending sizes appears visually calmer than all four sizes in mixed colors. As a window display setup: three or four sizes in the same color, with a plant or twig in it. Customers immediately see the series as a "collection" rather than as individual pots.
For cross-selling: combine with silk flowers, dried flowers and grasses, or offer the pots with a real houseplant (provided you sell them yourself). Similar series in the broader collection: earthenware pots, ceramic vases.
Loire vs standard earthenware
Loire is a specific design series: thin ceramic, glazed, in trendy colors. Our broader earthenware pots collection is more diverse in shape and more subdued in color, and works for customers looking for a more classic look. Loire is more aimed at home furnishing stores and modern gift shops. Earthenware basics work better for garden centers and nature stores.