Beau is the most cheerful STL line. More humor, more playfulness, more pink. While Luna is urban and neutral, and Bonjour is Mediterranean warm, Beau goes in all directions: pastel pink, olive green, cerise, old pink. And the items themselves are quirky: a heart-shaped bowl, a candlestick on a book-shaped base, a palm tree-shaped vase.
What will you find in the collection?
The collection mixes textiles, ceramics, and lighting. Each category retains its own character but is stylistically coordinated.
- Romy cushions: 50x50 cm in dark green, purple, and pink. The basic textile line for Beau.
- Heart-speckle tableware: heart-shaped bowls, breakfast plates, and mugs with a speckle print. For gifting or daily use.
- Palm tree vase dolomite: statement vase with a palm tree motif. Playful, distinctive.
- Candlestick cup on book: candlestick on a book-shaped base, dolomite. Rare design, sells as a curiosity.
- Gompy spray: artificial flower in various colors (orange, dark red, pink, lilac, white). Flower accent for the vases.
- Menton side tables: dark brown and cream. Shared with other STL lines; the basis for scene building.
- Oxford table lamp LED: glass in red and old pink, battery-operated. Mood lighting without cabling.
- Pazy pot in old-lilac: three sizes (D8.5 to D18 cm). Earthenware in the "Beau" color palette.
- LED dinner candle: 15 cm rustic old pink, with timer. Flameless alternative to dinner candles.
Which stores does Beau work for?
Gift shops with a romantic or playful signature. Home furnishing stores with a modern feminine customer base. Florists who want to complement their gift corner with home accessories. Sales are more gift-oriented than Luna: customers buy individual items as birth, Mother's Day, or Valentine's Day gifts. Individual sales of heart bowls, candlesticks, and Pazy pots are stable year-round.
How do you present Beau?
Small to medium scale. Beau doesn't work as one large scene, but as a curated table or shelf with 5-10 items. Build a tabletop scene: one Menton side table, one Pazy pot with a flower, a heart bowl, a candlestick, a table lamp in the background. Compact, gift-zone friendly. For cross-selling: Mother's Day home accessories, silk flowers, gift sets. Related STL lines: STL Luna, STL Bonjour.
Peak moments
Mother's Day, Valentine's Day, births, and birthdays are the clear sales peaks. Beau is consciously designed to cover these moments. Around Christmas/New Year, LED table lamps and dinner candles also peak. Atmospheric items that work well during darker months.