{"title":"Buitenkaarsen","description":"\u003cp\u003eBuitenkaarsen doen twee dingen tegelijk: sfeer maken en muggen weghouden. Beide zijn commercieel interessant vanaf april.De collectie loopt van kleine citronella-glaasjes tot forse hangende lantaarns in sisal en papiertouw.Ontworpen om er de hele lente en zomer op door te verkopen.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eWat zit er in de collectie?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eTwee hoofdcategorieën: outdoor-kaarsen en outdoor-lantaarns. Ze werken los, maar het beste in combinatie.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCitronella-kaarsen\u003c\/strong\u003e: in glazen potjes of losse waxvorm. De klassieke muggenweerder. Grote inkooppiek in mei-juni.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOutdoor-geurkaarsen zonder citronella\u003c\/strong\u003e: Spaas summer blossom, lemon breeze, ginger love. Voor klanten die wel sfeer willen maar geen citronella-geur.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSisal rope lanterns\u003c\/strong\u003e: hangend, met natuurlijk vlechtwerk in oranje, roze, geel en pink. Zomervibe, ideaal voor terrasrestaurants en tuincentra.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePapiertouw-lantaarns (Nicole-serie)\u003c\/strong\u003e: met glas eronder, in verschillende hoogtes en kleuren. Waterbestendig door de touw-afwerking, decoratief door de kleurenmix.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eJute-lantaarns\u003c\/strong\u003e: natuurlijke vezel-look met fuchsia-accenten. Voor de meer natuurlijke, boho-uitstraling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRonde Lumière-lantaarns\u003c\/strong\u003e: 16 cm, in nude pink, hemelsblauw, koraalrood, geel en matcha-groen. Standaard doet-het-goed-formaat voor tafel- en balkondecoratie.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eWelke kaarsen werken het best?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eVoor terrasrestaurants: citronella in glazen potjes, per set van 6 of 12 in te kopen. Ze branden lang genoeg voor een hele avond.Voor cadeauwinkels en tuincentra: de geurkaarsen zonder citronella en de kleinere lantaarns. Ze verkopen ook als los cadeau.Voor bloemisten met een outdoor-hoek: de sisal- en jute-lantaarns. Combineer met \u003ca href=\"https:\/\/www.wiljan.nl\/collections\/outdoor-accessoires\"\u003eoutdoor accessoires\u003c\/a\u003e en \u003ca href=\"https:\/\/www.wiljan.nl\/collections\/outdoor-verlichting\"\u003eoutdoor verlichting\u003c\/a\u003e voor een compleet terrasje-schap.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eWanneer piekt de vraag?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eDe inkooppiek ligt in maart-april. De verkooppiek in mei tot september, met een specifieke opflakkering rond bruiloftsseizoen, Vaderdag en de zomervakantie.Citronella verkoopt in golven na weerberichten en muggen-nieuws. Handig om altijd wat basisvoorraad te houden vanaf mei.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eBelangrijke gebruikstip om door te geven\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eDe sisal- en papiertouw-lantaarns niet direct in de volle zon of in de regen laten staan. Verkleuring van het natuurlijke materiaal is anders lastig te voorkomen. Voor uw klanten handig om bij verkoop even te noemen.Voor cross-selling: \u003ca href=\"https:\/\/www.wiljan.nl\/collections\/led-kaarsen\"\u003eled kaarsen\u003c\/a\u003e als vlamvrij alternatief, en \u003ca href=\"https:\/\/www.wiljan.nl\/collections\/lantaarns\"\u003elantaarns\u003c\/a\u003e voor de binnengerichte varianten.\u003c\/p\u003e","products":[{"product_id":"tray-a-40-summerlights-kaarsen-ass-kleur-in-kunststof-cupje","title":"Tray of 40 summerlights candles in assorted colors in a plastic cup","description":"","brand":"Groothandel Wiljan","offers":[{"title":"Default Title","offer_id":41012641660951,"sku":"4031052923432","price":9.62,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/6268\/7767\/files\/23-219-40.jpg?v=1711534287"},{"product_id":"gl-tlighth-bottle-3col-assorted-7x7x24cm","title":"gl tlighth bottle 3col assorted 7x7x24cm","description":"","brand":"Groothandel Wiljan","offers":[{"title":"Default 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